1. Accurately Track the ad Spot
A. The ad spot can be tracked from inception to close.
B. You can guarantee some actually heard your ad
C. Not only did they hear it you had their complete undivided attention.
D. You know exactly what IP address they came from for better tracking
E. You know Exactly what website they heard the ad spot on. for better tracking
F. You know exactly what time of day they heard the ad spot for better tracking.
G. You know when they left that site if they went to another site on your network, for better tracking and sales conversion.

2. You can test the ad and get immediate results (Why is this important?)
A. By tweaking the ad you can test to see which ad performs the best, you can actually do AB testing
B. By fine tuning your ads, not only does that drive up your sales conversions per ad, but it also allows you to change your site to convert better as well.
C. Audio name recognition instills loyalty for future sales

3. You can predict probable results accurately.

4. Your audio has a much higher conversion rate than Radio or Television (What does that mean)
A. In Radio and or Television it takes at least 20 as spots to produce any kind of results, we obtain that with 3 to 5
B. Because they are on the internet they can and will respond immediately, rarely are people where they can do that with Radio or TV
C. Once they've heard the ad, we have trackable information to not only understand what that Listener was hearing, but what they respond to.

5. How does all this help Radio and Television, (And why would they care?)
A. The number one reason it allows each and every campaign to produce results that is un heard of in the industry
B. They will be able to tell their client in just a very short time whether their ad is performing or not and if not, convert it to an ad that does convert.
C. This helps the Radio and or TV station to produce results that is absolutely unheard of in the Industry. This could easily triple their sales.

6. Significantly lower the cost for the Radio or TV station to produce very profitable campaigns for their clients:
A. By combining the power of both medias, this will drive the cost down to produce profitable campaigns.
B. Higher ROI for clients means more sales for all parties.

7. We can play to a smaller audience and still get higher results than Radio and TV stations because of the quicker retention And ability to act immediately:
A. Radio and TV stations have to play to a audience 6 to 10 times larger to achieve the same results to get the same retention
B. However being we have the client where they can respond immediately it takes Radio and TV 20 to 50 times the size to produce the same amount of sales